15 Comments
Jul 11Liked by Justin Cox

I wish CTAs would appear once or be in a hyperlink to be accessed like a resource. I am a seamstress & knitter. The finish work is the tailor’s brand. It is the same with writing. Sign off crisply. Clean lines please!

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I've read elsewhere that AI for Google is going to be very tough for anyone with a business online. Instead of taking you to a website, Google will just give the answer to your question there on the page with an AI generated response. Fine for searchers, but it could mean a huge plummet in web visits for legitimately useful sites.

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I’ve been thinking about the future of SEO for a while now since the launch of AI. While I still market what I do as copywriting/SEO, I’m using the time before one or both come crashing down to learn about AI and start doing jobs that utilize it. I’m also branching out into related fields(pr) and more specialized writing like technical writing.

I think CTAs are generally annoying. I don’t mind them if I really believe in the person I’m reading or product I’m reading about

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I think I have addressed the future of SEO and writing in detail. All you need is to read this article -https://medium.com/illumination/microsoft-bing-ais-wonder-and-blunder-f48bb6858101

SEO is not going to go anywhere and it's important for all.

Thanks

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I comment whether there is a CTA or not. Basically I already know which calls are likely and respond of my own volition.

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Talking of SEO and blogging, you post your content primarily on your website and then on Substack (among other places). How do you solve the problem of duplicate content, since Substack doesn’t offer the option to set a different canonical url? Thanks!

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I’ve never liked them. The product is rarely useful or interesting.

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